Top 5 Reference Apps on iOS in Bulgaria: Q2 2025 Performance

In the second quarter of 2025, the top reference apps on iOS in Bulgaria showed varied performance trends, reflecting diverse usage patterns among users. This analysis is based on data from Sensor Tower, where more detailed insights can be found.

Google Translate maintained a consistent presence with weekly downloads ranging from 800 to 1K. Active users fluctuated slightly, peaking at around 143K in early April and maintaining levels around 125K towards the end of June.

mobile.bg saw weekly downloads ranging from 440 to 560, with a notable increase in the last week of June, reaching 540 downloads.

CARS.bg experienced a steady download rate, with weekly numbers hovering between 420 and 510. The app saw a peak in downloads in late June, hitting 501.

Bible showed a decline in weekly downloads from approximately 280 in early April to 157 by the end of June. However, active users rose from 2.5K at the start of the quarter to over 4.3K in early June.

DeepL Translate displayed a consistent download pattern, with numbers ranging from 160 to 220. The active user base showed a peak of nearly 5K in mid-May, followed by a moderate decrease to around 3.4K by the end of June.

These trends highlight the dynamic nature of app usage in Bulgaria, with each app showing unique patterns in user engagement and downloads.